PROJECT: Invitation Design for Annual Fundraiser & Gala Event
Since 1990, The Stonewall Foundation has distributed more than $14 million in grants. Grantmaking from Stonewall’s general fund concentrates on the needs of organizations in the five boroughs of New York, while donor-advised funds support a variety of organizations locally and throughout the country.
They returned to Tan Dan Design for the second year in a row to design their annual Stonewall Honors gala invitation. This invitation would go to their extensive donor list and entice everyone to attend the gala, hosted at a gorgeous loft in Soho overlooking Manhattan to honor those who had made significant contributions to the community.
- Elegant and classic befitting an annual awards gala.
- An invitation was designed to incorporate all the honorees names in lights like an awards show.
- An elegant evening mood was created using an illustration and layout design showcasing New York from above circa the 20’s and 30’s in black and white with classic blue lights.
- The invitation design was also used for the design of a large poster and program materials.